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Michael Ong Takes On Hallmark

Nobody stays in the same place for his or her whole career. Right? Michael Ong has been at T2 for almost half of his. He started in 1994 as an intern and, since then, he’s built T2′s reputation in design-driven production and post-production. Next month, Michael will move to the corporate side and join Hallmark to head up their multi-media department — following in the footsteps of his good friend, Suba, who joined Hallmark earlier this year.

After 16 years, this was an emotional decision for Michael — and will have an emotional impact on all of us at T2. Professionally, it is the right time for Michael to take on his next career challenge — and, over the past few months, Michael has helped us develop a deep bench strength in the Motion Design team, unlike any other time in T2 history (see the 8 New Faces blog post for more deets). Chris Waner just came on as Lead Designer — teaming with Cody Beltram as Lead CGI. Garrett Fuselier leads the group in Interactive and Experiential Design, assisted by another newcomer, Cassie King. Claudia Chagui is growing into a huge force on both sides — Design and Animation — while Darton Simons continues to excel in Motion Graphics and 2-1/2D. We enticed the talented Jennifer Paine to move from Chicago and join us as our Lead Smoke Artist — and Nick Balda assists her as a Jr. Smoke Artist. And the glue holding this amazing creative team together is Paul Schneider, our new Motion Design/Interactive Producer, fresh from New Wave in Los Angeles.

So, it isn’t entirely accidental that we have added all these new faces and much broader design talent inside the T2 + Back Alley Films group over the past year. We’ve realized that the key to success in business these days is accepting that change is inevitable – and being adept at change not only makes all of us stronger, but makes what we can deliver for our clients more powerful. And so, our recent beefing up of the bench is fortuitous indeed, but not at all accidental.

Thanks to Michael for 16 years — and for building one of the best design collectives in the business before he moved on. Time will tell whether or not Michael will like the “big corporate machine” and we can’t wait to sneak over and see what he does with his cubicle (haha) but, one thing is for sure, we’ll miss him a lot. Thankfully, he’ll be nearby and we can grab coffee and beers on a regular basis! Not to mention that we’re excited about the idea of getting to work with him again soon on some really big Hallmark jobs!

All of us at T2 + Back Alley will miss him — but we wish him the very best in this new endeavor.

***Check out Michael’s blog post for his own perspective on his upcoming move to Hallmark.

Elephants Can Too Jump

Okay, I seriously need to get a life. The bozos leave for a long weekend and I steal into their offices and troll YouTube for interesting videos.

This 3D animation short by Nicolas Deveaux was the winner winner chicken dinner of the weekend.

Directed, designed, animated and illustrated by Deveaux, 7 Tonnes 2 is a 3D animation short film produced by Cube Creative, a production company in Paris specializing in animation, special effects, digital art and 3d animation.

It is impossible to watch this video without laughing. And admiring the talent that it took to create it. These crazies that work here at T2 + Back Alley love this animation stuff – maybe they’ll even give me an extra treat or two when I show ‘em what I found.

Is The 3D Animation Trend Floundering?

Movie Goers Wearing 3d Glasses

Is the 3D animation trend floundering? The stampede to make more 3D entertainment began after James Cameron’s Avatar brought in $2.7 billion. After Avatar, 3D animation was seen as a breakthrough in technology and a road to higher profits for the big screen.

Gizmodo had an interesting article recently, asking the question is 3D already dying?.

Since the high-water mark of Avatar, where 71% of the revenue came from 3D screenings, numbers for big-budget 3D movies have plummeted to less than 50%.

My take on 3D? If the technology of 3D animation adds to the story and adds to the experience of the movie, I’m all for it. But technology for the sake of technology will never work.

We are storytellers and the tools we use to spin our tales are important but never more important than the story.

Before using 3D animation, producers need to ask themselves if it adds to the movie-going experience. Otherwise, it’s a distraction.

TRON: Legacy Panel at SIGGRAPH 2010

The upcoming film TRON: Legacy will be the focus of a filmmaker panel discussion during the SIGGRAPH 2010 Computer Animation Festival in Los Angeles on Tuesday, 27 July at 3:45 p.m.

Panelists in the discussion include: TRON: Legacy director Joseph Kosinski and producer Jeffrey Silver, and visual effects supervisor Eric Barba and animation supervisor Steve Preeg from Digital Domain. The panelists will present a special reel from the movie and answer audience questions.

TRON: Legacy is the story of Sam Flynn (Garrett Hedlund), a man who is haunted by the disappearance of his father Kevin Flynn (Jeff Bridges). Kevin Flynn was once known as the world’s leading video game developer. When Sam investigates a strange signal sent from the old Flynn’s Arcade–a signal that could only come from his father–he finds himself pulled into a digital world where Kevin has been trapped for 20 years. With the help Quorra (Olivia Wilde), father and son embark on a journey across a cyber universe that was created by Kevin himself.

TRON: Legacy hits U.S. theaters on December 17, 2010.

SIGGRAPH 2010 Kicks Off Sunday in Los Angeles

SIGGRAPH 2010SIGGRAPH 2010 kicks off Sunday in Los Angeles.  SIGGRAPH is the annual expo dedicated to computer graphics and interactive technologies.
 
At this year’s event, there are an estimated 25,000 geeks and techies assembled under one roof to discover what’s next.
 
SIGGRAPH 2010 covers a wide spectrum of topics. From 3D animation to interactive visual effects and even experimental scientific visualization.  A few highlights of SIGGRAPH 2010:
 
Computer Animation Festival
The Computer Animation Festival features a full spectrum of genres and styles, ranging from narrative character animation to scientific visualization, commercials for mainstream TV, and cinematic digital effects. In addition, the prestigious Electronic Theater and a series of screenings.
 
TRON: Legacy panel
The highly anticipated film TRON: Legacy a 3D high-tech adventure be the focus of a filmmaker panel discussion on Tuesday, 27 July 27 at 3:45 p.m. PST.
 
SIGGRAPH 2010 kicks off Sunday — check out the clip below for a preview.
 
SIGGRAPH 2010: